By putting volunteers in charge, St. Baldrick’s Foundation has raised as much as $39 million in a year for pediatric-cancer research. But as its signature events have plateaued, it’s been trying to diversify its sources of income.
By Heather Joslyn
Contributor
How to revamp your case for support and present it in ways that suit today’s donors.
By Andy Brommel
Contributor
Photographs Can Help Nonprofits Attract New Kinds of Supporters
When people of all backgrounds and ethnicities see themselves represented in a nonprofit’s materials, they are more likely to give and get involved.
By NICOLE WALLACE
Features Editor
How to Give Donors Hands-On Experiences That Inspire Loyalty
Start small, consider how an experience will make a wealthy donor feel, and make it personal, say experts.
By Maria Di Mento
Senior Editor
A Charity Boosts Monthly Giving With Phone and Door-to-Door Appeals
How a children’s hospital adds 2,000 monthly supporters annually, with 65 percent staying on board from year to year.
By HEATHER JOSLYN
Contributor
Ensure Donor Satisfaction for the Life of a Big Gift
Gift agreements that will stand the test of time require clear and frequent communication before and after the signing.
By Maria Di Mento
Senior Editor
Solid Research Helps Social-Justice Charity Fine Tune Its Communications
How a cultural anthropologist uses research results to help a nonprofit send more effective messages about its work.
By NICOLE WALLACE
Features Editor
Who Are My Top Fundraisers? A Novel Way to Find Out With More Than Numbers
At the University of Florida, the advancement chief holds “citizens” of the university in highest regard.
By Drew Lindsay
Senior Editor, Special Projects
How a Mich. Community Foundation Used Data About the Transfer of Wealth to Spark Giving
Barry County’s community fund had just $350,000 when it learned more than a decade ago it could tap at least $43 million for local causes. It’s well on its way to raising that much.
By Heather Joslyn
Contributor
How to Attract Talented People of Color to Your Nonprofit
One nonprofit executive offers steps you can take to move beyond lip service and build a diverse staff.
By Celeste Amato
Contributor