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Technology Companies Make Giving a Priority

June 19, 2006

Technology companies are stepping up their charitable giving, The Washington Post reports.

The newspaper says that technology companies previously focused on the quality of their products as the main selling point, but now many of the corporations believe that consumers also base their purchasing decisions on which companies are the most altruistic.

Among the examples of companies stepping up their giving cited by the newspaper: Google has donated $33-million in free ads to nonprofit organizations and Intel has supplied 100,000 computers to schools in poor countries.