Local United Ways Experiment With New Approaches to Distributing Money
For the past several years, United Ways around the country have been undergoing mission makeovers, looking for ways that they can play a more active role in solving local problems instead of just raising money for health and social-service groups. And, as the 1997-98 fund-raising campaign totals…
By Marilyn Dickey and Jennifer Moore
United Way Sees End to Dry Spell
Giving rises 4% to 5% nationwide as new strategies begin to pay off United Ways around the country are celebrating a campaign season that they say marks a clear end to a long stretch of weak returns. Based on preliminary results released by United Way of America, gifts to the roughly 1,400 local,…
By Marilyn Dickey and Jennifer Moore