Religious Charities Gear Up to Fight Federal Hiring Proposal
Religious groups are fighting a measure they say would prevent them from obtaining federal money if they hire employees based on their faith. Other charities are seeking stricter separation of church and state.
Annual Report Gets Video-Game Feel
VolunteerMatch saved $12,000 taking its annual report online in an unusual presentation that makes reading the report feel like playing a video game. The San Francisco charity used a new technology tool called Prezi to give the report zoom effects for text and photos. “It makes it so much easier to…
Daylong Challenge on Twitter Yields New Supporters for AIDS Group—and $500
The Boulder County AIDS Project recently received a $500 donation from an anonymous donor who challenged the group to increase its Twitter followers to 2,100 in one day.
March of Dimes Evolution in Online Fundraising
The March of Dimes greatly expanded revenue from its walkathon through savvy online marketing.
Tips on Using Text Messages to Raise Money
Mobile fund raising is changing the landscape of charitable giving. Experts offer tips on how to take advantage of this technique.
Teaching Donors Why High Overhead Can Be Good
A prominent nonprofit expert urges fund raisers to show donors why charities need to take more businesslike approaches to compensation, risk taking, marketing, and other areas.
Parents Matter: New Study Shows Influence of Family on Giving Decisions
Household income, education levels, and other measures fund raisers typically use to figure out who is likely to give are not nearly as important as one other factor—whether a donor’s parents were charitable.
5 Ways Fund Raisers Can Engage Donors Online
Barb Perell, Avalon Consulting’s vice president for online marketing, offers tips on Internet marketing for nonprofit organizations.
Social-Media Conference Seeks Votes to Shape 2011 Meeting Agenda
SXSW, the big social-media event, is asking the public to weigh in on which nonprofit sessions it should include in its 25th annual conference next year.
September Birthday Gifts to Pay for African Country’s Clean Drinking Water
Charity: Water is counting on “Give Up Your Birthday” campaigns to raise $1.7-million to finance the building of wells and access to clean drinking water to more than 90,000 people in the Central African Republic.