Everyday Donors Want to Give. Here’s How to Find Them.
It’s challenging to focus on small-dollar contributors when you need money today — but experts say a broad base of support is key for nonprofits’ long-term health.
By Ben Gose and Rasheeda Childress
How 3 Charities Are Trying to Attract Everyday Donors
The groups’ strategies include appealing to volunteers, adding humor to appeals, and surveying supporters to find messages that resonate.
By Ben Gose
Senior Editor
Tips to Reach More Small-Dollar Donors
Veteran fundraisers say don’t be afraid to ask existing supporters for help, make phone calls, and offer donors lots of ways to give.
By Ben Gose and Rasheeda Childress
An Award That Honors Master Craftspeople
Honorees each receive a $100,000 unrestricted award. “We trust that people know what they need,” says Rebekah Frank, program officer at the foundation that sponsors the awards.
By NICOLE WALLACE
Features Editor
Giving Continues Its Decline, Down 2.1% in 2023. Can Fundraisers Turn the Tide in 2024?
‘Giving USA’ found that inflation took a bite out of giving again last year, but nonprofits are cautiously optimistic about 2024.
By Rasheeda Childress
Senior Editor, Fundraising
How the Fearless Fund Ruling Distorts Charity, History — and Law
The wrongheaded decision should not dissuade nonprofits committed to racial equity from doing their critical work.
By Roger Colinvaux
Contributor
Civil Rights Are Under Siege. DEI 2.0 Is the Answer
Philanthropy needs to emerge from its defensive crouch and unleash a bold and creative response to DEI attacks.
By Gara LaMarche
Contributor
Foundations Are Funding Tiny Home Villages for the Homeless. Is It a Worthwhile Effort?
The Oak Foundation, Sobrato Philanthropies, and the Dell Foundation are funding tiny home villages as homelessness spikes.
By Stephanie Beasley
Senior Writer
Mega-Gift Fiasco at Florida A&M Shows Nonprofits What Not to Do
A questionable $240 million gift illustrates what can happen when nonprofit leaders ignore warning signs.
By Maria Di Mento
Senior Editor
Would Your Nonprofit Return a Gift From a ‘Power Drunk’ Donor? This Group Did
Flatbush Cats gave back a nearly $30,000 gift. The group explains how the relationship soured and offers advice on protecting staff and dealing with problematic donors.
By Rasheeda Childress
Senior Editor, Fundraising
“These days, it seems so easy to hear opinions of what people are against,” wrote CEO Scott Harrison. “But there’s also something powerful about being for something good.”
By Drew Lindsay
Senior Editor, Special Projects