A Look at a Registration Form Filed by a Telemarketing Firm in Massachusetts

March 11, 2013 | Read Time: 1 minute

The document below was filed by PDR II, a telemarketing firm, to provide details to the Massachusetts attorney general’s office about a fundraising campaign planned for the United States Fund for UNICEF. It says it will tell potential donors who ask that “100 percent of funds go directly to charity”—an answer that is technically true since all donations go to the UNICEF charity, which pays its bills to PDR II separately.

However, a bill introduced in the Massachusetts legislature would bar companies that are paid for telephone fundraising from using such language. It would require them to tell potential donors how much the charity will keep after fees and expenses are deducted.

U.S. Fund for Unicef Phone Fundraising (PDF)
U.S. Fund for Unicef Phone Fundraising (Text)