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A New Approach to Raising Money for Social Enterprise

January 12, 2010 | Read Time: 1 minute

Three young social entrepreneurs are taking an unorthodox approach to raising capital to help their ventures grow. They are mortgaging a percentage of their future earnings in exchange for an unrestricted infusion of cash today.

One of the entrepreneurs is Jon Gosier, founder of Appfrica Labs, a technology incubator that offers jobs, mentoring services, and seed capital to East African technology entrepreneurs. He would like to raise $300,000. In return, he is offering 3 percent of his annual salary for the rest of his life.

“A small portion of the funds would simply be used as a ‘cushion’ to help us get by in lean months,” Mr. Gosier says in an interview on the Web site of the Thrust Fund, which the entrepreneurs started to facilitate the deals. “The majority of the cash would be used to replicate our success in Uganda in another African country, likely Malawi.”

The idea of investing directly in entrepreneurs, rather than in their ventures, started with a posting on a blog called The Emergent Fool this fall.

Its application to social enterprise is currently being discussed on Social Edge, a Web site run by the Skoll Foundation.


What do you think? Is this an exciting new model for raising capital? Are there drawbacks to the plan? Other forms of financing the entrepreneurs should consider to grow their enterprises?

About the Author

Features Editor

Nicole Wallace is features editor of the Chronicle of Philanthropy. She has written about innovation in the nonprofit world, charities’ use of data to improve their work and to boost fundraising, advanced technologies for social good, and hybrid efforts at the intersection of the nonprofit and for-profit sectors, such as social enterprise and impact investing.Nicole spearheaded the Chronicle’s coverage of Hurricane Katrina recovery efforts on the Gulf Coast and reported from India on the role of philanthropy in rebuilding after the South Asian tsunami. She started at the Chronicle in 1996 as an editorial assistant compiling The Nonprofit Handbook.Before joining the Chronicle, Nicole worked at the Association of Farmworker Opportunity Programs and served in the inaugural class of the AmeriCorps National Civilian Community Corps.A native of Columbia, Pa., she holds a bachelor’s degree in foreign service from Georgetown University.