Book Offers Advice on Managing Churches and Religious Charities

Faith-Based Management: Leading Organizations That Are Based on More Than Just Mission
By Peter C. Brinckerhoff

Religious organizations must meet spiritual as well as real-world goals if they are to thrive, writes the author.

Mr. Brinckerhoff, president of the consulting company Corporate Alternatives, in Springfield, Ill., draws on tenets of justice and fairness from the Old Testament when offering advice, but writes that all faiths provide foundations from which to manage effectively.

He examines the duties of board and staff members of religious organizations, the qualities needed to motivate volunteers, and the rewards of sound financial planning. He offers sample budgets that may be used by churches to track contributions and expenses.

He applies marketing advice to evangelization, arguing that to understand consumers is to bring people into the flock — as well as to win donations.

Publisher: John Wiley & Sons, 1 Wiley Drive, Somerset, N.J. 08875; (800) 225-5945; fax (908) 302-2300 or (800) 597-3299; http://www.wiley.com; 250 pages; $49.95; I.S.B.N. 0-471-31544-3.