Coca-Cola Provides $20-Million to Water-Conservation Project
June 5, 2007 | Read Time: 1 minute
The Coca-Cola Company announced today that it is supporting a $20-million World Wildlife Fund project to conserve seven major rivers worldwide and plans to change its bottling practices to reduce water use and cut down on pollution, the Associated Press reports.
Under the program, Coca-Cola will try to make up for the 76 billion gallons of water it uses each year in manufacturing its bottled beverages.
Officials at the company said they also plan to look into ways to improve water efficiency for sugar-cane producers and other providers of ingredients for its projects, many of whom exist in regions where water is not plentiful.
The project will include rivers and streams in Asia, coastal East Africa, Europe, Latin America, and the southeastern United States.
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