Corporations Add Philanthropy to Business-Meeting Agendas

Corporations are bypassing mainstay activities like organized sports and rope courses in favor of philanthropic activities to help their employees bond and unwind at business conferences, reports The New York Times.

The change comes in part from the increased financial accountability many companies are feeling, said Kurt Paben, vice president for business development at Carlson Marketing, a conference planner in Minneapolis.

“A good investment,” he said, “is seen as an event that moves the company towards its objective instead of a frivolous social activity.”

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