Creativity Counts When Presenting Facts and Figures
March 24, 2011 | Read Time: 1 minute
Online fund raising grew by 14 percent last year, according a report we wrote about a few days ago. But how best to convey the significance of that—or to show that behind the increase was a leap in giving to international-aid groups prompted the Haiti earthquake?
The people who produced the study—M+R Strategic Services and the Nonprofit Technology Network—took a creative approach to help readers see the key findings more clearly. The report illustrates how organizations can present important facts in a compelling way.
What do you think of the approach? What are some other examples of creative presentations of nonprofit data? We’d love to see how other groups are sharing their facts and figures. Point us to your favorite works.