Dell Starts ‘Green’ Donation Program
January 10, 2007 | Read Time: 1 minute
Michael S. Dell, the founder of Dell Computers, said on Tuesday his company will begin a program called “Plant a Tree for Me,” through which customers will be asked to donate $2 for every notebook computer they buy and $6 for every desktop PC, The New York Times reports. Money raised will be given to the Conservation Fund and the Carbonfund, two nonprofit groups that promote ways to reduce carbon emissions. The two groups plan to use the money to buy and plant trees.
Mr. Dell said the trees would absorb carbon dioxide from the atmosphere, offsetting the equivalent emissions from the production of electricity for computers over three years.
Mr. Dell said he plans to cover the administrative costs of the program, but declined to estimate those costs.
For a profile of Mr. Dell’s personal philanthropy, see the article on the Chronicle’s Web site.
(Free registration is required to view the Times article, and a paid subscription is required to view the Chronicle article.)