Fallout From JPMorgan Chase’s Charity Giveaway, Plus More: Monday’s Roundup
By Caroline Preston
Contributor
December 21, 2009 | Read Time: 1 minute
- JPMorgan Chase & Company damaged its brand by not being more open about its $5-million Facebook contest for charities, Nathaniel Whittemore, founder of Assetmap, a start-up Web company in San Francisco, writes on Change.org.
- In light of such criticism of JPMorgan, Beth Kanter, a social-media expert, offers some suggestions on her blog for how companies and others can improve such competitions for philanthropic money.
- How much value does Justin Timberlake or Paris Hilton actually generate for charity? The Daily Beast looks at how much money and news-media attention 50 celebrities bring in as champions for their favorite causes.
- While the Obama administration has pursued several prominent nonprofit programs, the efforts largely ignore the needs of small charities — those with annual revenues less than $1-million, writes Rick Cohen, a national correspondent for Nonprofit Quarterly, for a Duke University blog.
- The social-media tool Twitter can help homeless services by developing an audience that can quickly respond to emergency needs, says Shannon Moriarty, a graduate student in housing and urban policy at Tufts University, on Change.org.
