January 24, 2008 | Read Time: 1 minute
Donors have a new option when making charitable gifts online. GuideStar, a nonprofit organization in Williamsburg, Va., has added a “donate now” feature to its Web site, which provides reports on nonprofit groups based on the informational tax returns they file and other data.
“An important part of GuideStar’s mission is to encourage charitable giving,” Bob Ottenhoff, the organization’s chief executive officer, said in a written statement. “We have always worked toward this goal by giving donors the information they need to identify charities that share their values and are engaged in work that is important to them. Now we’re expanding our service by making it possible for donors to give to the nonprofits they want to support as soon as they find them on GuideStar.”
The donations are processed by Network for Good, a nonprofit organization in Bethesda, Md., which keeps 4.75 percent of each donation to cover the cost of processing the gifts.
According to the organization, people visited the GuideStar Web site more than 10.8 million times in 2007.
For more information: Go to http://www.guidestar.org.
