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Fundraising

How Donor-Advised Fund Holders Think About Gifts

October 29, 2015 | Read Time: 2 minutes

Nearly a third of people who have donor-advised funds — which allow them to set aside money for philanthropy, get a tax benefit, and later decide which charities to support — say opening the accounts has helped them plan their giving further in advance, according to a new survey of more than 1,000 donors with accounts at Fidelity Charitable. The study offers a rare glimpse into the way donor-advised-fund holders think about their philanthropy. Some takeaways:

Calendar

Deciding Early

Most donors think ahead of time about which charities to support

78% say they have “a good sense” of where they want their gifts to go

But fewer decide at the start of the year how much to give


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53% say they usually know in advance each year the amount they’ll donate

28% say they reserve some money each year for unanticipated charitable needs


Clock

Planning Ahead

Women spend more time than men on philanthropy

71% of women spend an average of 5 hours or more a month on giving activities


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61% of men report the same

Most donors’ overall giving philosophy remains a work in progress

22% have crafted a charitable mission statement

But women are more likely than men to have a charitable mission statement

27% of women vs. 19% of men


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Conversation

Advice From Others

For most donors, philanthropic choices are shared

42% share charitable decisions equally with someone else

40% make decisions with some input from others

18% make all decisions solo


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Hourglass

Preferences in Giving

Donors prefer to support charities’ short-term needs rather than long-term ones, such as an endowment or a capital campaign

36% prefer to give to short-term needs

22% want to support long-term goals

However, men are more likely than women to support a charity’s long-term needs


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24% of men vs. 17% of women


Note

Leaving a Legacy

Most donor-advised-fund account holders have included or will include money to charity in their will

39% of all donors have established a bequest or other planned gift

19% expect to do so in the next 5 years


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32% have no plans to do so

10% don’t know if they will

Women are more likely than men to have established a planned gift

47% of women vs. 36% of men

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About the Author

Senior Editor, Foundations

Before joining the Chronicle in 2013, Alex covered Congress and national politics for the Arkansas Democrat-Gazette. He covered the 2008 and 2012 presidential campaigns and reported extensively about Walmart Stores for the Little Rock paper.Alex was an American Political Science Association congressional fellow and also completed Paul Miller Washington Reporting and International Reporting Project fellowships.