Charity’s Clever Promotions Attract Headlines and Contributions
Keep hunger in the headlines — that’s the goal of the communications staff at America’s Second Harvest. But since press releases ALSO SEE:ARTICLE: Local Groups Reap Benefits From Donated Billboard SpaceARTICLE: Hospital Shares Publicity and Profits With Newspaper’s Special Edition often fail to…
By Sue Hoye
Contributor
Local Groups Reap Benefits From Donated Billboard Space
Local charity leaders often dream of seeing their organization’s name emblazoned in high-traffic areas, but the cost — which can be tens of thousands ALSO SEE:ARTICLE: Charity’s Clever Promotions Attract Headlines and ContributionsARTICLE: Hospital Shares Publicity and Profits With Newspaper’s…
By Sue Hoye
Contributor
Celebrities Are Not a Big Draw for Donors
Many charities seek out ways to get celebrities to promote their cause. But a new poll suggests that few donors pick charities based on celebrity involvement. Commissioned by Cone, a Boston company that helps charities and corporations conduct marketing projects, the survey of 1,022 adults found…
By Holly Hall
Contributor
Two Big Mergers Shake Up Charity-Software Business
Two big mergers of software companies that serve charities were announced last week, a sign of growing consolidation among businesses that help charities raise money and undertake advocacy and other activities online: Blackbaud, a company that sells software that helps charities keep track of how…
By Holly Hall
Contributor
Advice for Charities Seeking to Apply for Special Stamp Cancellations
Nonprofit groups of all types and sizes can promote their causes by asking the United States Postal Service to turn their ALSO SEE:ARTICLE: First-Class Service names and logos into “special cancellations,” ink designs used to cancel stamps on first-class mail. The American Philatelic Society, which…
By Sam Kean
Contributor
Stamp cancellations deliver a free plug for charities and, sometimes, a sticky situation United Way of America sent one billion advertisements to people across the country last fall, and it didn’t cost the charity a cent. The United States Postal Service cancels the stamps on all first-class…
By Sam Kean
Contributor
Health Center to Receive $35-Million
Eight institutions have received big gifts: St. John’s Health Center, in Santa Monica, Calif., has received a pledge of $35-million from Patrick Soon-Shiong, founder and chief executive officer of Abraxis BioScience, a pharmaceutical-development company in Los Angeles, and his wife, Michele B.…
Is the U.S. Treasury Secretary Giving Away His $800-Million Fortune?
Environmental charities probably celebrated last week when news leaked out that U.S. Treasury Secretary Henry M. Paulson, a long-time supporter of conservation programs, had plans to contribute almost his entire fortune to charitable causes. An article in Financial News, an online news service,…
By Ian Wilhelm
Contributor
Groups Seek to Increase Giving by Hedge-Fund Industry Workers
With hedge funds proliferating and their wealth rapidly expanding, a handful of groups have formed to raise money not ALSO SEE:ARTICLE: Betting on Hedge FundsARTICLE: A Hedge-Fund Manager Drums Up Support for His Charity only from fund managers but also from people who work throughout the industry.…
By nicole lewis
Contributor
A Hedge-Fund Manager Drums Up Support for His Charity
“Some folks play golf, some folks play the ponies, some folks play hard to get — we play music for A Leg to Stand On, a 501(c)(3) charitable ALSO SEE:ARTICLE: Betting on Hedge FundsARTICLE: Groups Seek to Increase Giving by Hedge-Fund Industry Workers organization that transforms the lives of…
By nicole lewis
Contributor