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Innovation

When a Start-Up Grows Up

January 5, 2011

When Aaron Hurst created the Taproot Foundation a decade ago, the New York organization was seen by many observers as a spunky startup.

Today the organization, which links skilled professionals with charities that need them as volunteers, has graduated from a fledgling upstart to become a more established presence—a change that means the group needs different approaches to its work.

Mr. Hurst describes how that new mind-set affects the charity’s operations and offers advice to other charities that are going through a similar transition.


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