Why Are Aid Groups’ Blogs a Bore?
August 5, 2008 | Read Time: 1 minute
Most blogs written by aid organizations aren’t all that interesting, writes Reuters AlertNet on its blog. They’re too formal, having been edited to death by the headquarters’ office. They’re often filled with jargon.
But on paper, at least, aid workers are the ideal blog writers. They’re working from exciting and sometimes dangerous places. They have stories to tell. So why the dearth of interesting blogs by aid groups?
Reuters AlertNet hosted an event in London recently to discuss those questions and to help aid organizations to avoid security risks and write compelling blogs. Visit this link to see a report and video highlights from the event.
What do you think? How can blogging help, or hurt, aid groups? What are some examples of good blogs? Are there security risks for aid organizations that blog?