Contest and Big Giveaway Draw In Possible Donors
The Women’s Foundation of California attracted new supporters and nonprofit allies by asking the public to decide who should get an important award.
Cornell Lab Gives Bird Lovers Free Tools— in Exchange for Their Email Addresses
The university’s popular bird site has doubled donations by getting savvier about collecting contact information.
Performing-Arts Group Sees Boost by Supporting Use of Mobile Devices
A Virginia nonprofit gives opera lovers a chance to see “Carmen” translation on Google Glass.
To be truly great at raising money requires a rare set of skills, say charity leaders, recruiters, and veteran fundraisers.
Web Project Helps Museum Find Aging Holocaust Survivors
An online photo project helped a nonprofit locate more than 380 people who survived Nazi terror as children.
Oh, Snap! A Q&A With DoSomething.org’s Snapchat Strategists
The organization is seeing high open rates and conversions with the app that lets users send ephemeral messages.
4 Questions to Develop Your Storytelling Strategy
Ask yourself what you want to achieve, who can help you, and how you can reach and appeal to your audience.
Greenpeace’s Board Took Swift Action After $5.2-Million Loss
The organization gives every board member financial-literacy training and hired an accounting firm to do an extensive audit.
Catholic Charities President Leaves Legacy of Antipoverty Advocacy
The Rev. Larry Snyder thinks traditional “safety-net” programs help people survive but often fail to help them thrive.
Public Allies Names Antipoverty Activist as New CEO
Adren Wilson will lead the organization, which trains young people for work in nonprofits or the public sector.
Does Bitcoin Make Sense for Your Organization?
Watch a video recording of a panel of experts discussing the “cryptocurrency.”
How to Turn Audience Emotion Into Action
Make sure your listeners can see themselves in the story, helping to solve the problem, then give them a way to get involved immediately.
Minorities Underrepresented at Environmental Groups, Report Says
People of color account for no more than 16 percent of staff at conservation and preservation organizations, including government agencies.
Average Nonprofit Spends 3.2% of Budget on Technology, Report Says
The amount groups are spending has changed little in the past year, according to a study of 781 organizations.
How to Use Your Group’s History to Help Communicate Your Mission
Watch the recording of a discussion about researching your group’s past and presenting it in a compelling way.
4 Essential Elements of Storytelling
Practice, consider your audience, and other tips for telling stories that will bring about change.