Tips for Jump-Starting Your Year-End Campaign
Now is the time to get your mailing list in order, collect stories, set a campaign calendar—and even write the thank-you notes you’ll use later, says one fundraising expert.
By TONY MARTIGNETTI
Contributor
A Simple Tool to Show How You Are Measuring Progress
The Success Equation can help charities plan how to measure their goals, and they can use it to show grant makers, donors, and others.
By Jason Saul
Contributor
How Charities Can Avoid Legal and Reputation Risks of Crowdfunding
Nonprofits need to be sure they’re being accurately represented and that they understand the financial-reporting requirements.
By SUZANNE PERRY
Contributor
Inside a Crowdfunding Site: Indiegogo
The platform is a for-profit company, but a third of its campaigns are for social causes.
By SUZANNE PERRY
Contributor
Legal Experts Weigh Regulations Best Suited to Crowdfunding Sites
Most rules for charities are decided in the states, and some commercial crowdfunding sites reject the idea that they are fundraisers.
By SUZANNE PERRY
Contributor
Inside a Crowdfunding Site: LoveAnimals.org
The site has raised about $180,000 in 138 campaigns for small and medium-size animal-welfare charities.
By SUZANNE PERRY
Contributor
Caution! The Downsides of Crowdfunding
The fundraising craze brings new money but also new legal and ethical concerns.
By Suzanne Perry
Contributor
Explaining the ‘Intention Economy’: When Donors Come to You
As demand for online privacy grows, author Doc Searls says nonprofits have a lot to gain by making it easy for donors to give through a standard, simple tool instead of their own.
By Allison Fine
Contributor
The Janitor Who Became a Major Donor
Not everyone who is wealthy is generous, and people without much money who work hard can have a big impact on an organization.
By CAROL WEISMAN
Contributor
To Be a True Leader, Start by Listening
While we often associate leadership with assertiveness and certainty, leaders must first listen to others and recognize what they don’t know, says author Annie Paul Murphy.
By ALLISON FINE
Contributor