Social-Service Group Finds Ways for Donors to Give in Hard Times
Ashley McCumber seeks ways to jump-start the imaginations of people who can afford to give big.
By Michelle Gienow
Contributor
A Master of Planned Giving Shares His Secrets of Building Relationships
Jeff Comfort’s ability to attract sizable planned gifts is due in part to his skill as an “active listener.”
By Eric Frazier
Contributor
Fundraiser Deepens Donor Ties by Putting Them to Work
Margaret Turner, who seeks big donations for the National Museum of African American History and Culture, asks people who give to introduce her to other potential supporters.
By Holly Hall
Contributor
A Leader’s Entrepreneurial Spirit Helps Propel a Giving Revolution
Eileen Heisman, head of the National Philanthropic Trust, makes a point of telling donors what is possible and what is not.
By Libby Sander
Contributor
International Aid Group Uses Niche Prize to Woo Support
The development group PSI wooed potential supporters with a paid trip to Washington to meet its staff and other experts.
By Debra E. Blum
Contributor
Soliciting Greetings for Sick Kids Gives Children’s Hospital a New Way to Find Donors
A Los Angeles institution captures thousands of email addresses by asking people to send Valentines to patients.
By Debra E. Blum
Contributor
Contest and Big Giveaway Draw In Possible Donors
The Women’s Foundation of California attracted new supporters and nonprofit allies by asking the public to decide who should get an important award.
By Debra E. Blum
Contributor
Cornell Lab Gives Bird Lovers Free Tools— in Exchange for Their Email Addresses
The university’s popular bird site has doubled donations by getting savvier about collecting contact information.
By Debra E. Blum
Contributor
Online Quizzes, Ringtones, and Apps Aid in the Hunt for New Donors
To get a step ahead of the competition, charities use unconventional techniques to get names and addresses of people who might want to give.
By Debra E. Blum
Contributor
Does Bitcoin Make Sense for Your Organization?
Watch a video recording of a panel of experts discussing the “cryptocurrency.”