How Analytics Built ‘a Steady Pipeline of Bequests’
With an average age of 70 for its donors, Catholic Relief Services took a hard look at its database and found potential planned gifts.
It’s All Hands on Deck to Seek Bequests
The nonprofit Compassion & Choices relies on trustees, program staff members, and others to remind donors and activists about planned giving.
6 Steps to a Better Nonprofit Brand
Identify your core audience, establish an emotional connection, create a tagline and talking points, and be consistent on every communication channel.
A Model for Expanding Monthly Giving
Charity: Water adapted a strategy created for startups that offer subscription services to attract monthly donors, keep them engaged, and motivate them to recruit others.
Preventing Sexual Harassment and Promoting Gender Equity: 5 Ways to Get Started
Go beyond compliance and create a safe workplace culture by developing policies, emphasizing accountability, and diversifying your leadership team.
6 Things to Know if Your Nonprofit Is Considering Becoming a Fiscal Sponsor
Serving as a fiscal sponsor can help incubate new projects to serve an established nonprofit’s mission. Before you let others use your tax-exempt status, learn about the risks involved.
Readers Share Their Favorite Nonprofit Books
‘Lean Impact’ and “Decolonizing Wealth’ are among the titles helping people in the nonprofit world keep on top of trends and ideas influencing philanthropy and social change.
How to Identify Donors With the Greatest Potential to Give
A college fundraising executive uses a data-driven strategy to zero in on supporters who can make large gifts and build strong ties with them.
Lessons for Charity Leaders From EducationSuperHighway
Evan Marwell, who started a nonprofit designed to expire after eight years with its mission complete, says his approach can have impact and excite donors.
8 Core Responsibilities for Strong Leaders
Many leaders get bogged down in the day-to-day running of an organization. But strong leaders focus on high-level responsibilities and delegate the rest. Here are some strategies to keep your eye on the big picture.