It’s a Dog’s Life: Canine-Focused Nonprofit Fundraising Campaigns
August 11, 2017 | Read Time: 2 minutes
Eden Stiffman, for The Chronicle
Sometimes, fundraising can go to the dogs — but in a good way.
We’ve covered a number of furry fundraisers and canine-centered campaigns over the years, which may say something about the nonprofit world (or maybe just our staff’s love of man’s best friend). Below we’ve dog-eared just some of the stories about pups in philanthropy.
We hope these case studies will inspire your next creative campaign and even teach your nonprofit, old or not, a few new tricks.
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NewsCalif. Surfing Dog Raises a Cool Half-Million for Charities
Money raised by Ricochet, a 9-year-old golden retriever and internet sensation who has 259,000 Facebook followers, has benefited more than 250 nonprofits. -
AdviceVodka, Dogs, and a Nonprofit Love Story
As the founder of Tito’s Handmade Vodka has raised money and awareness for a veterinary nonprofit in Texas, the groups have discovered they are bound by their ideals as well as their devotion to canines. -
TechnologyCharity ‘Muttbombs’ Instagram Users
An animal-rescue group searches Instagram for people’s self-portraits and edits them to add a dog available for adoption to the photo. -
AdviceA Nonprofit New to Galas Finds Its Way—With Help From Man’s Best Friend
The Morris Animal Foundation has seen its dog-friendly event in Knoxville, Tenn., more than double in size in four years. -
News
Runaway Dog Raises $10,000 to Fight Cancer
Fast thinking by college officials helped turn a glitch at a cancer-research fund-raising race into a benefit. -
News
Top Dogs Raise Money in Pet Photo Contest
The contest, which cost at least $5 to enter and $5 to vote, raised more than $377,000 with the help of a Facebook application.
