How to Ease Tension Between Communications and Development Departments
Three reasons friction occurs between fundraisers and communicators — and five ways to prevent it.
By Jackie Yodashkin
Contributor
Fighting Falsehoods Must Be at the Center of All That Nonprofits and Foundations Do
As lies and disinformation increasingly threaten the work of nonprofits, they should incorporate tools that will help dismantle falsehoods and replace them with accurate and more emotionally compelling narratives.
Online Giving Grew 32 Percent in 2020, Survey Finds
Charities that directly responded to the health crisis or advocated for relief saw giving grow at nearly twice the rate as those that didn’t, according to a new poll.
By Emily Haynes
Senior Editor, Nonprofit Intelligence
Not Just for Dancing Teens: Some Charities See Potential in TikTok Fundraising
Some nonprofits hesitate to embrace the video-sharing app, but those who have say it helps them authentically connect with younger supporters, spread their message more broadly, and raise money in a new way.
By Emily Haynes
Senior Editor, Nonprofit Intelligence
Government, Nonprofits, and Companies Must Unify to Solve Our Biggest Problems
We need all three sectors of society working together to create positive and lasting change. Let’s draw on past successes to get beyond our differences.
By Bill Novelli
Contributor
As Attacks on Reproductive Rights Grow, Philanthropy Needs to Step Up Support for a Counternarrative
Well-funded abortion disinformation campaigns have become a basis for increasingly restrictive state laws. Grant makers should join forces with a cadre of scrappy nonprofits to fight back.
By Nina Sachdev
Contributor
7 Facts to Persuade Leaders to Prioritize Planned Giving
Building a healthy planned-giving program takes time, effort, and a smart strategy. A fundraising consultant explains how.
By Lisa Schohl
Contributor
7 Rules for Marketing Planned Gifts to Donors
Bequests and other planned gifts provide a significant source of revenue for nonprofits. Yet many donors don’t include charities in their will simply because they were never asked, says Lisa Sargent, founder of an eponymous fundraising consultancy.
By Lisa Schohl
Contributor
An Urgent Plea to Philanthropy: Help Us Persuade People to Take the Covid-19 Vaccine
A vaccine that only 50 percent of Americans take won’t be 95 percent effective. Our science-based communications tool needs to be activated now to eradicate vaccine hesitancy.
Study Shows How Nonprofits Should Improve Online Gatherings
Many meetings have little structure, and participants don’t always know if they need to turn on web cameras or whether it’s OK to leave them off.
By Emily Haynes
Senior Editor, Nonprofit Intelligence
Your Discriminatory Database May Be Turning Off Donors. Here’s What to Do About It
Accurately recording donors’ names and identities is vital to effective fundraising and strong donor relations.
By Kathy Johnson Bowles
Contributor
How to Thank Donors During a Crisis
Fundraising experts share nine ways to show appreciation, stay in touch with, and even inspire greater giving from supporters amid the pandemic.
By Lisa Schohl
Contributor
More than ever, foundation and nonprofit leaders need to listen to the people they serve and develop a more open and participatory approach to communications efforts.
Planned Giving Is Having a Moment
Many fundraisers are hesitant to bring up planned giving during the pandemic, but experts say that might be a mistake. Some charities have seen a steep increase in bequest commitments and other legacy gifts.
By Eden Stiffman
Senior Writer
Nonprofits Are Sending More Emails During the Pandemic — With Good Results
Open and click rates climbed in March and April, according to new data from the digital marketing firm Campaign Monitor, which is measuring how people are engaging with email marketing during the Covid-19 pandemic.
By Emily Haynes
Senior Editor, Nonprofit Intelligence
The survey also found that nearly half of young Americans do not feel safe volunteering or attending fundraising events in person.
By MICHAEL THEIS
Contributor