Start With a Spreadsheet and a Survey: Advice From Experts
Start small, look for differences among groups of donors, and other first-steps to find new ways to appeal to donors.
By NICOLE WALLACE
Features Editor
Gay-Rights Group Turns Activists Into Donors
The Human Rights Campaign used sophisticated data tools to figure out who among its activists to ask for money.
By NICOLE WALLACE
Features Editor
How a Splash of Color Helped Johns Hopkins Fundraisers Use Data
Presentation made a big difference in helping fundraisers understand data analysis and act on the findings in their work.
By NICOLE WALLACE
Features Editor
How Nonprofits Are Using Google Hangout
View a video discussion on how to use Google Hangout to get feedback and ideas from the people you serve.
SXSW Update: How Small Groups Can Spark Innovation
Hint: Don’t call it innovation, says a top leader at the Sierra Club.
By CODY SWITZER
Contributor
They collect data from day one and never stop testing. And they aren’t afraid to try new things.
Nonprofits Are Taking a Wide-Eyed Look at What Data Could Do
Big data are changing the way charities make decisions about programs, solicit contributions, and push for social change.
By NICOLE WALLACE
Features Editor
More Nonprofits Adopt Scientific Approach to Testing Whether Social Programs Work
Randomized, controlled trials are expensive and present ethical questions, but they produce very accurate results.
By NICOLE WALLACE
Features Editor
Video: PopTech’s Favorite Speeches
Organizers of the group’s annual conference gathered recordings of their favorite, most innovative, and most influential presentations.
By NICOLE WALLACE
Features Editor
Cross-Disciplinary Solutions and Small Infusions of Cash Spark Innovation
The nonprofit PopTech is on a mission to accelerate innovations that solve vexing social problems, like staging a performance to help residents of Joplin, Mo., recover from a tornado’s destruction.
By NICOLE WALLACE
Features Editor
How to Find New Ideas: Tips From PopTech’s Leader
Andrew Zolli gets people in different fields to work together and share ideas.
By NICOLE WALLACE
Features Editor
Holograms to Answer Future Generations’ Questions About the Holocaust
As eyewitnesses to the historical event grow scarce, one museum is developing a 3-D approach to transmit knowledge to young people.
By NICOLE WALLACE
Features Editor
Nonprofits That Use Data Well Think It Through Carefully and Actively Involve Employees
As nonprofit seek to do a better job measuring their results, experts say it’s important to look at programs that are struggling—not just those that work well.
By NICOLE WALLACE
Features Editor
Resources to Help Nonprofits Use Data
An array of information is available to help groups learn to measure results.
By NICOLE WALLACE
Features Editor
Calif. Charity Measures Progress All Year to Fix Problems Early and Impress Donors
First Place for Youth credits its growth—from a $2-million charity to one with an $11-million budget—to its system of collecting data.
By NICOLE WALLACE
Features Editor