College Fundraisers Need to Think Big, Use Data, and Innovate, Experts Advise
Collecting good information about donors, including their interests, and using artificial intelligence to personalize outreach can keep fundraisers up-to-date as they talk to donors.
By Rasheeda Childress
Senior Editor, Fundraising
How to Work a Zoom Room: Engaging Donors at Online Events
Nonprofits that hold online events need to be intentional about creating opportunities for participants to get to know one another. “Mingling doesn’t just happen,” says one expert.
By Rasheeda Childress
Senior Editor, Fundraising
The Risks and Rewards of Sharing Power With Your Community
What does it look like to partner with those whose expertise comes largely from lived experiences? An early-childhood program shows why bringing parents to the decision-making table was critical to its work.
2 Years After Jan. 6 Insurrection, Philanthropy Must Help America Envision a Better Future
Donors need to learn to behave like good ancestors. That means instilling a future-oriented mind-set into grant making and imagining a more positive version of the nation and democracy.
By Suzette Brooks Masters
Contributor
How the Columbus Zoo Tests the Fitness of Its Fundraising Program
The nonprofit revved up small-gift donations with a free data-analytics product offered by the Fundraising Effectiveness Project.
By Drew Lindsay
Senior Editor, Special Projects
Philanthropy Buzzwords 2023: A Window Into Uncertain and Unstable Times
This year’s list reflects a world struggling to address the climate crisis, conflict, and the innovations and dangers posed by technology.
By Lucy Bernholz
Contributor
Charities favored by cryptophilanthropists are assessing the fallout from a scandal that reinforces skepticism about marrying the alternative currency and charitable giving.
By Drew Lindsay
Senior Editor, Special Projects
Fundraisers Band Together to Find Practical Solutions to the Giving Crisis
The Donor Participation Project was started as a way for development professionals to explore how changes in fundraising practices could encourage more people to give to nonprofits.
By Drew Lindsay
Senior Editor, Special Projects
‘What’s Your Pet’s Nickname?’ Fundraisers Forge Ties to Donors Via Digital Focus Groups, Surveys
An animal-welfare group is among those finding that monthly surveys bring supporters closer.
By Drew Lindsay
Senior Editor, Special Projects
How to Strengthen Donor Loyalty? A New Study Says Talk Less, Listen More
A survey of more than 1,000 charity supporters indicates two-way communication is key to long-term commitment.
By Drew Lindsay
Senior Editor, Special Projects
Heifer International’s Crypto Move and What It Might Mean for Everyday Donors
As cryptocurrency values plunge and some groups pull back on digital-cash giving programs, the development group doubles down with a crowdfunding platform it believes has lessons for all fundraising.
By Drew Lindsay
Senior Editor, Special Projects
Charity:water Believes Donors Have More to Give Than Dollars — if You Ask
The nonprofit offers its supporters a host of ways to give as they want.
By Drew Lindsay
Senior Editor, Special Projects
Will a Money-Back Guarantee Win Over Wealthy Donors? An Antipoverty Effort Aims to Find Out.
The campaign aims to tap two big sources of capital — the wealth of individual philanthropists and impact investments.
By Drew Lindsay
Senior Editor, Special Projects
Living With Fire: Donors Want to Focus on Reducing Risk, Not on Disaster
Wealthy donors and foundations worried about wildfires are exploring ways to put the focus on resilience and risk reduction instead of disaster response.
By Eden Stiffman
Senior Writer
Inside 2 Capital Campaigns Upending Big-Donation Traditions
Some nonprofits are attracting big gifts while rethinking relationships with big donors. Plus, read about a <a href="https://staging.philanthropy.com/article/big-gifts-only-please-tenn-group-runs-capital-campaign-targeted-solely-at-major-donors">capital campaign targeted solely at major donors</a> and see our special report on <a href="https://staging.philanthropy.com/package/a-new-day-in-fundraising-how-donor-relationships-campaigns-and-staffs-are-changing">how donor relationships, campaigns, and staffs are changing</a>.
By Drew Lindsay
Senior Editor, Special Projects
Is Crypto the Next Big Thing in Fundraising? Ukraine Aid Groups Aim to Find Out
Funding war relief is becoming a test case of how cryptoinvestors work for good — and whether nonprofits fit in their charitable strategies.
By Drew Lindsay
Senior Editor, Special Projects