Colorado Health-Care Database Wins Big Foundation Grants
Two Colorado foundations have made big grants for a database project to help improve health care in the state.
By NICOLE WALLACE
Features Editor
Chicago Girl Scouts Learn to Make Apps and Digital Badges
The John D. and Catherine T. MacArthur Foundation has awarded $150,000 for “My Girl Scout Sash Is an App.”
By NICOLE WALLACE
Features Editor
Millions of people volunteer to spread the word about Planned Parenthood with art, videos, and other online features.
TAILOR MESSAGES TO DIFFERENT AUDIENCES
Planned Parenthood tries to reach people as diverse as hardened Capitol Hill watchers and teenagers seeking birth-control information—so it uses a variety of approaches.
ACT QUICKLY SO YOU CAN SHAPE THE MESSAGE ABOUT KEY ISSUES
Planned Parenthood responds rapidly whenever controversy strikes so its influence will dominate debates.
KEEP THE CONVERSATION FLOWING ALL THE TIME
Planned Parenthood staff members feed Facebook and Twitter all the time, even when little is happening, to keep supporters involved.
The organization operates like a news room, meeting regularly to keep up with events that its supporters will find of interest.
Creative Wireless Projects Honored
Taking first place and receiving $300,000 in the Wireless Innovation Project contest was the Wireless Bug Sensor, designed to reduce the amount of money farmers spend on pesticide spraying.
By NICOLE WALLACE
Features Editor
New Workbook on Social-Media Policies
Idealware, a nonprofit technology group, has created a workbook that guides organizations through issues to consider in developing a social-media policy.
By NICOLE WALLACE
Features Editor
Maximize Your Web Site Webinar: Additional Resources
Below you can find many of the resources mentioned by the speakers in the April 2012 Webinar, “Maximize Your Web Site: Attract More Supporters and Raise More Money.” Featured Nonprofit Web Sites ACTion Alexandria Children’s Hunger Fund More About These Sites ACTion Alexandria’s full list of Drupal…
New App From the Metropolitan Opera
For more than five years, the Metropolitan Opera has broadcast performances in movie theaters. Now the New York opera company is turning its attention to tablets. Met Opera on Demand is a new application for the iPad that gives people access to 44 productions that have been part of the “Live in HD”…
By NICOLE WALLACE
Features Editor
Interactive Graphics Can Enhance Supporters’ Engagement
As the cost and difficulty of producing such infographics has gone down, more nonprofits are finding ways to let people find their own stories in data.
By NICOLE WALLACE
Features Editor
How Simple Tests Lifted Online Donations to a Disaster-Relief Effort
Small changes helped raise an additional $1-million, an improvement of 10.2 percent in dollars per page view.
By CODY SWITZER
Contributor
A Library Fights Budget Cuts With Social-Media Campaign
A North Carolina library rallied supporters to protest county proposals and managed to raise private money through Facebook and Twitter campaigns.
By Scott Westcott
Contributor
Making Videos That Meet a Charity’s Goals: Advice From the Experts
The people behind some of the best online nonprofit videos explain basics of production and offer tips.
By CODY SWITZER
Contributor
CEO’s Share Reasons They Use Twitter to Spread the Word
Chief executives promote their work, follow news, and connect with young people.
By CODY SWITZER
Contributor