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Greg Ulrich

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How We Can Get More Money to Deserving Charities

How We Can Get More Money to Deserving Charities

Donor loyalty and emotions mean that the same groups keep getting the bulk of contributions year after year, whether or not they are the most worthy.

Even in Tough Times, Strategic Fund Raising Can Reap Rewards

Even in tough economic times, a new study says, strategic fund raising can help charities of all sizes and missions generate revenue more aggressively.