A Lesson in Character Development
In a dark corner of a bar here, a woman types a message on her BlackBerry. A few feet away, a man with a beer in hand pulls out his iPhone to check his Facebook account. At other late-night gatherings such behavior might be seen as awkward, antisocial, or ill-mannered. In this crowd, what looks…
A Donor’s Plea to Charities: Stop the Barrage of Direct Mail
A donor’s plea: stop the mail appeals
Twitter Followers Raise Thousands of Dollars for Charity
Twitter followers raise money for charity
The Perils of Raising Small Sums on Online Networks
The drawbacks of raising small sums on social networks
Should Charities Reduce Efforts to Attract New Donors?
Should charities reduce appeals to recruit donors?
To Give or Not to Give: Sponsoring Friends in Fund-Raising Events
How to decide whether to give to a friend’s cause