How to Get Celebrities Involved in Your Cause
Watch a discussion on how top organizations persuade celebrities to help raise money and promote their missions.
SXSW Interactive Honors 10 People Who Use Technology for Social Good
Among the winners are one who helps artisans in Africa sell their products online and another that helps students pay their student-loan debts by working at nonprofits.
How to Pick Best Social-Media Outlets for Reaching a Charity’s Goals
Twitter reaches influencers and minorities, while Pinterest is best for attracting women and Facebook is great for reaching baby boomers, experts say.
By Cassie J. Moore
Contributor
Choose the Social-Media Networks That Fit Your Charity’s Mission
Knowing who uses what platforms and for what purposes can make outreach to supporters much more efficient.
By Cassie J. Moore
Contributor
LinkedIn Lists Opportunities for Skilled Volunteers
The social network has created a new Volunteer Marketplace, which features service opportunities offered by BoardSource, Taproot Foundation, VolunteerMatch, and other organizations that aggregate such positions.
Advice on Keeping an Open Mind When Starting on a Design Project
A designer explains why exploring the unfamiliar can result in more effective Web and print designs.
By MATTHEW SCHARPNICK
Contributor
Pro Bono Design Event to Focus on 2 Nonprofits for a Weekend
A “hackathon” at Lake Tahoe in early 2014 will feature six senior designers.
By MATTHEW SCHARPNICK
Contributor
Using Super-Short Social-Media Videos to Spread Your Message
Two experts share their tips for using apps like Vine and Instagram to tell stories about charitable causes.
By Idit Knaan
Contributor
How to Use Social Media in Year-End Drives
Learn the steps a cancer charity takes to amplify its fundraising by creating messages everyone wants to share.
By TONY MARTIGNETTI
Contributor
Contest: the Six-Second Appeal Challenge
See who won The Chronicle’s contest of nonprofit videos created with the Vine app.
Causes Starts Social Network Focused on Charitable Passions
The company, which began as a Facebook application for donating money to charity, has transformed itself into a full-fledged social network.
By NICOLE WALLACE
Features Editor
Video: Young Donors Discuss How Nonprofits Use Social Media
Young donors say they like information about organizations, photos, and a chance to be part of a conversation.
By CODY SWITZER
Contributor
Video: Young Donors Want Fewer Words but More Information
Nonprofits whose Web sites have videos, positive messages, and concise text that is easy to skim win praise from donors in their 20s.
By CODY SWITZER
Contributor
One-Page Scrolling Web Sites: a Great New Way to Tell a Story
Instead of using brochures and reports to highlight fundraising campaigns and events, charities are now using Web sites to do the job in creative ways.
By MATTHEW SCHARPNICK
Contributor
The Magic of Finding and Presenting Compelling Data
It’s easy to get lost in the crush of data these days, but these three organizations have homed in on what’s important and used data visualization to get their points across in compelling ways.
By MATTHEW SCHARPNICK
Contributor
Charities Use Social Media to Rally Supporters After Gay-Marriage Ruling
Organizations on both sides of the debate reacted to the Supreme Court decision to strike down the Defense of Marriage Act.
By Emma Carew Grovum
Contributor